Namibian diamonds are of the highest quality in the world. The world’s diamonds manufacturers and diamantries, therefore, have a great appetite for these precious stones. This is the view of Kennedy Hamutenya, Chief Executive Officer of Namib Desert Diamonds (NAMDIA), which was established in 2016 “to discover the price of Namibia’s diamonds in the international market.”

Kennedy Hamutenya, Chief Executive Officer of Namib Desert Diamonds (NAMDIA)

According to Hamutenya, Namdia can play a significant role in entrenching Namibia’s economic independence. “It is imperative that we as Namibians take ownership of our decisions and ensure that our strategies towards self-reliance are successfully implemented. And part of those decisions is for us – as Namibians – to be able to exercise our sovereignty, especially over the God-given natural resources for the improved socio-economic development of our country and its people,” Hamutenya says.

NAMDIA was established in 2016 by the Government of the Republic of Namibia to serve as a “window on the international diamond market.” This implies that NAMDIA can, through its Purchasing Entitlement from the Namibia Diamond Trading Company (NDTC) of 15% representative cut-off of the NAMDEB Holdings Production, go outside of the traditional sales system. This is an outcome of the Sorting, Valuing, Sales and Marketing Agreement concluded in 2016 between the Namibian Government and De Beers, which amongst others, made provision for greater allocation of local diamond production to the local diamond industry and which ultimately led to the establishment of NAMDIA.

In terms of this agreement, NAMDIA BUYS 15% of NAMDEB Holdings’ run-of-mine production from NDTC. “It must be understood that NAMDIA BIUYS the diamonds from NDTC and then engages potential buyers to offer best prices possible for these highly sort after goods,” Hamutenya says.

Hamutenya also explains that there is no homogenous price for diamonds. “In simple terms, diamonds are value based on the four “Cs” of each diamond, which are CARAT WEIGHT (size), CLARITY (quality), CUT (shape of the diamond) and COLOUR. Each stone is unique in character in terms of colour, clarity, shape and carat which is a measure of weight. It is crucial that each individual stone is valued according to these criteria. And so it stands to reason that there cannot be a one-size-fits-all price for diamonds. One common indicator is the average price per carat, which is calculated by dividing the sums of the prices of all individual diamonds by the total carat weight.”

Since its establishment in April 2016, NAMDIA has made great strides. Some of its short-term achievements, included the appointment of its Board of Directors and the Executive Management Team, completion of its own building to operate from and perhaps most importantly, it has made over 14 diamond sales transactions to date.

Hamutenya maintains a positive outlook for the diamond industry in 2018. “Although the continued challenge facing the diamond industry is the question of long-term demand for natural diamonds with the introduction of man-made synthetic diamonds, we in Namibia stand strong on the premise that we have some of the finest high gem quality stones in the world for which there will always be demand. And that demand allows us to fetch a premium price for our stones, through which we can meaningfully contribute towards the socio-economic development of our country. We are confident that we will remain relevant for a long time yet in the global diamond industry,” Hamutenya concludes.


Source: Consumer News